Skip to main content
Go to accessibility notice


    Yellow Kid in McFadden's Flats Advertising Poster (G. W. Dillingham, 1896). The Yellow Kid is widely considered to be the first American comic strip superstar. He was originally created in 1894 as a minor character in Richard Outcault's comic art featured in Truth magazine. A year later, in Outcault's Hogan's Alley panels in the New York World, this little ragged urchin with jug ears and a bright yellow nightshirt became a breakaway success. When Outcault was hired by Hearst's New York Journal to do the McFadden's Flats strip, the Kid came with him, and went on to be used in all manner of advertising. This rare sign promoted the first book collection of the Kid's Journal strips. The book itself is a very tough item to find; a promo poster like this is practically unheard of! It has an image area of approximately 12" x 18", matted and Plexiglas framed to an overall 17" x 23". The poster appears to have a tiny bit of damage to the upper right corner, some light exposure from an earlier framing, and an old crease through the middle is faintly visible, but overall it displays as being in Excellent condition. We seriously doubt a finer example exists, if indeed there is another survivor out there. It's the ultimate Yellow Kid collectible! From The Art of the Funnies Collection.

    Auction Info

    Auction Dates
    November, 2012
    15th-17th Thursday-Saturday
    Bids + Registered Phone Bidders: 20
    Lot Tracking Activity: N/A
    Page Views: 2,990

    Buyer's Premium per Lot:
    19.5% of the successful bid (minimum $14) per lot.

    Sold on Nov 15, 2012 for: Sign-in or Join (free & quick)
    Track Item

    Heritage membership

    Join Now - It's Free

    1. Past Auction Values (prices, photos, full descriptions, etc.)
    2. Bid online
    3. Free Collector newsletter
    4. Want List with instant e-mail notifications
    5. Reduced auction commissions when you resell your
    Consign now
    • Cash Advances
    • More Bidders
    • Trusted Experts
    • Over 200,000 Satisfied Consignors Since 1976
    Only 3 days left to consign to the 2021 November 18 - 19 Comics & Comic Art Signature® Auction !

    Learn about consigning with us

    Heritage runs one of the if not the most efficient/organized operations I have ever had the pleasure of working with.
    Sylvia F.,
    Sacramento, CA
    View More Testimonials receives more traffic than any other auction house website. (Source:

    Video tutorial

    Getting the most out of search